After a slight delay in our blogs, we’re back, and the theme for 2007 is “what’s just changed?”.

The online world is a remarkable place in which to work. Every day there is a next big thing headline jumping out of one of the many newsfeeds that head into my desk at CWA. Whether a truly remarkable breakthrough or not, each time a new arrival appears in the matrix of choices, something has just changed, and we try to take a moment to contemplate exactly what that is.
So, what’s just changed things recently?

The most obvious recent WJC? moment has to go to the iPhone. It’s having a genuine impact on the status quo and is shaking up the thinking in the mobile world. Whether driven by its *bling* look and feel , or its cool on-screen interface, or the new buzz it’s creating when thinking about mobile communications, or its infuriating remoteness from these shores, we know we *want one* and that it has changed something. Time will tell exactly what :)

iphone: www.apple.com